This debut suspense thriller by Ellery Lloyd — the pseudonym for wife-and-husband writing team Collette Lyons and Paul Vlitos — explores the dark underbelly of Insta-fame, and the dangers (and superficiality) of living life on the internet.
“People Like Her” is slick, suspenseful and smartly plotted. It has three separate perspectives: London-based Instagram sensation Emmy Jackson, better known as “Mamabare,” celebrated for always telling the unembellished truth about parenthood; her husband Dan; and the mysterious antagonist scheming against them, targeting one of their children, for reasons that come to light in the novel’s final third.
Everything about Emmy’s Mamabare personality is premeditated. Bad hair days are prearranged; the mess of the kids’ playroom is controlled. But despite the artificiality of her posts, Emmy believes her intentions are pure, even when they’re guided by paid sponsorships. Dan is thankful for the income — Emmy is the sole breadwinner of the family while he toils away at his novel — but he remains concerned about the constant invasion of his family’s privacy. And he should be.
Emmy’s off-the-cuff, unsubstantiated parental advice has the potential for unintended consequences. And indeed, unbeknownst to her, one glib remark has set off a chain of events leading to an unquenchable thirst for revenge by a person with the audacity and skill to pull of the unthinkable.
“People Like Her” builds steadily, ratcheting up to revelations that turn out to be red-herrings, keeping readers on tenterhooks as the menacing presence closes in on the Jackson’s. It’s never anything less than utterly absorbing, at times nail-bitingly harrowing, lives and relationships in the balance as the climax looms. It’s just a shame that the payoff is rushed, the novel’s coda all-too predictable, plucked from the genre playbook. It’s entirely efficient and satisfactory, but in a crowded field you need that standout twist, something to make the reader gasp, to stand apart. There’s enough here to suggest Ellery Lloyd is capable of producing something like that. In the meantime, if you’re after a page-turner to propel you through a weekend, give it a whirl.
Format: Trade Paperback
Pub Date: 12/01/2021